Navigation & Wayfinding
Clear Communication
How do you write invites that improve arrival rates?
Include landmark, gate number, floor, parking, metro exit in first paragraph. Add map link and 30-second walking video if available. Send SMS reminder 60 minutes prior.
How can you reduce no-shows due to location confusion?
Send calendar invites with building photos and entry instructions. Place greeter at gate first 30 minutes. Share hotline for lost attendees.
What’s the best way to guide rideshare drop-offs?
Specify exact gate/wing and pin drop. Mention “driver may see restricted roads—follow security guidance.” Add fallback entrance if one blocked.
Signage & Wayfinding
What signage helps attendees find rooms quickly?
Directional arrows at key junctions, floor decals, door plaques with event names, QR codes to floor maps. Place volunteers first 30 minutes.
How do you help large groups with wayfinding?
Clear signboards at entry points, color-coded floor plans, help desk with trained staff. Include wayfinding in invites and on welcome materials.